Limited spots available — 2-3 week diagnostic windows. Book before they fill.
Leadership Alignment Diagnostic

YOUR CULTURE IS
COSTING YOU
MORE THAN YOU THINK.

In 2–3 weeks, you'll know exactly where your culture is breaking, what it's costing you in real dollars, and a clear roadmap to turn it into your competitive advantage.

$100K+ Value identified in most diagnostics
2–3 Wks From kickoff to full roadmap
23% Higher profitability in engaged teams*
The Problem

CULTURE CHAOS ISN'T
SOFT. IT'S EXPENSIVE.

Most founders know something is off. The team is busy but nothing moves. Your best people keep quitting. Leadership can't agree. Decisions take forever. The magic from the early days is gone. You just can't put your finger on why.

🚪

Your Best People Keep Quitting

Every departure costs 50–200% of their salary in recruiting, onboarding, and lost institutional knowledge. You're hemorrhaging money and don't know why.

🔀

Leadership Can't Align

Misalignment at the top cascades into every team. Mixed messages, slow decisions, and internal politics are quietly costing you $400K+ a year in lost productivity.

Everyone's Busy, Nothing Moves

Activity without alignment is just expensive noise. Your team is grinding but the business isn't accelerating. That gap has a name — and a price tag.

🔥

You're Running on Fumes

You started this to build something great. Now you're the glue holding everything together, and it's not sustainable. Founder burnout doesn't announce itself — until it does.

Here's what nobody tells you: culture dysfunction is a financial problem, not an HR problem. Replacing one employee at $80K costs you up to $160,000. A misaligned 40-person team burns $168,000/year in wasted productivity. The diagnostic finds that money and shows you how to get it back.

Is This For You?

THIS IS BUILT
FOR ONE PERSON.

The founder or CEO of a growth-stage tech or SaaS company (20–80 people) who knows culture is costing them — they just need someone to show them exactly where and how much.

You've had at least one key person quit in the last 12 months and it surprised you
Your leadership team is not fully aligned on priorities or direction
You have company values — but they're mostly just on the wall
Decisions that should be easy take too long or involve too many people
You're scaling fast and can feel culture starting to slip
You need data to justify culture investment to your board or co-founders
You recently stepped into a CEO role and inherited a cultural mess
You're exhausted being the one who holds everything together

This diagnostic is NOT for you if...

  • You're not willing to do honest inner work — this isn't surface-level consulting
  • You want a report that validates what you already think rather than the truth
  • You're looking for someone to fix your team while you stay the same
What's Included

EVERYTHING YOU NEED.
NOTHING YOU DON'T.

The Leadership Alignment Diagnostic gives you a complete financial and cultural X-ray of your organization — in 2 to 3 weeks.

Your Complete Diagnostic Package

Total market value: $17,700
Deliverable 01
Anonymous Employee Engagement Survey
Custom-designed survey built around your org — not an off-the-shelf template. Surfaces what your team will never say to your face: trust gaps, alignment issues, purpose clarity, and engagement levels. Delivered anonymously so you get the truth.
Market value $3,500 INCLUDED
Deliverable 02
Leadership Interviews (60 min each)
In-depth conversations with each member of your leadership team — uncovering strategic gaps, misalignment, and the unspoken dynamics slowing your business down. Each interview is synthesized into your diagnostic findings.
Market value $3,000 INCLUDED
Deliverable 03
Full VALVE Framework Assessment & Scorecard
Your organization scored across all five culture pillars — Vision, Alignment, Leadership, Values, and Engage. You'll see exactly where you're strong, where you're leaking, and where the highest-leverage opportunity sits.
Market value $2,500 INCLUDED
Deliverable 04
Documented Analysis — Gap Mapping Report
A 20–30 page report synthesizing everything found — survey results, leadership interview themes, financial impact of current dysfunction, leadership alignment map, and gap analysis across the VALVE framework.
Market value $5,000 INCLUDED
Deliverable 05
90-Day Positive ROI Roadmap
A clear, prioritized action plan showing you exactly what to fix first, in what order, and how it maps to measurable financial return. Not vague recommendations — a specific roadmap your team can act on the day you receive it.
Market value $3,500 INCLUDED
Deliverable 06
90-Minute Executive Handover Presentation
A live, facilitated presentation to your leadership team covering every finding, the financial impact analysis, your VALVE scorecard, and next steps. No death by slide deck — this is a working session your team leaves with clarity from.
Market value $2,500 INCLUDED
🎁 Free Bonus
ELEVATES Method Workbook ($197 value)
The self-guided VALVE Framework workbook — yours to keep and use with your leadership team as you implement the roadmap. Normally sold separately at $197.
Retail $197 FREE

Total market value of everything included:

$17,700
Your investment $5,000 3.5× value before ROI is even calculated
The Real ROI

WHAT THE DIAGNOSTIC
ACTUALLY UNLOCKS.

The deliverables are the vehicle. The ROI is the destination. Here's what identifying and fixing your culture gaps is actually worth — in numbers your CFO will understand.

🚪

Turnover Savings

$40–160K

Per departure avoided. Replacing a single $80K employee costs $40,000–$160,000 in recruiting, onboarding, and lost productivity. The diagnostic shows you exactly why people are leaving — so you can stop the bleed.

🔀

Alignment Recovery

$50–168K

Per year recovered. Miscommunication and leadership misalignment costs a 40-person company up to $168,000 annually in wasted decisions and redundant work. The diagnostic maps exactly where alignment breaks down.

Productivity Recovery

$100K+

Disengaged employees cost 34% of their salary in lost productivity (Gallup). In a 40-person company, getting even 20% of your disengaged team re-engaged = $217,000+ recovered annually.

The math is simple: If this diagnostic prevents one leadership departure, closes one alignment gap, or turns one disengaged team into a committed one — it pays for itself 10–30× in Year 1 alone. Most clients identify over $100,000 in recoverable value within the first two weeks.

What Happens

THE DIAGNOSTIC
FROM START TO ROADMAP.

Three weeks. No fluff. Real answers and a clear path forward.

1
Week 1

Data Collection

Your anonymous employee survey goes live. Simultaneously, I conduct 60-minute leadership interviews — uncovering what's really going on at the top and what the team experience actually looks like on the ground.

2
Week 2

Analysis & Synthesis

I synthesize everything — survey data, interview themes, your VALVE Framework scorecard, and the gap analysis — into a 20–30 page diagnostic report. Every major finding is quantified in financial terms, not just observations.

3
Week 2–3

Roadmap Building

Your 90-day positive ROI roadmap is built — prioritized, sequenced, and specific. Quick wins that build momentum, strategic moves that build a foundation. A clear answer to: "What do we fix first and why?"

4
Completion

Executive Handover Presentation

A 90-minute live session with your leadership team. We walk through every finding together — financial impact, VALVE scorecard, priorities, and the roadmap. Your team leaves aligned, clear, and ready to act.

What Happens After You Buy

SIMPLE. FAST.
NO WAITING.

The moment your purchase is complete, you're in. Here's exactly what happens next.

01

Purchase Completes

You'll receive a confirmation email immediately with your receipt and a direct link to book your onboarding call.

02

Book Your Onboarding Call

Pick a time directly on Bradley's calendar. This is the kickoff call where we scope the diagnostic, confirm your team contacts, and get the survey live.

03

Diagnostic Begins

Within days of your onboarding call, the survey is live, interviews are scheduled, and the clock starts on your 2–3 week diagnostic window.

04

Receive Your Roadmap

Your full report, VALVE scorecard, and 90-day roadmap are delivered. Then we present everything live to your leadership team.

Who You're Working With

NOT A CONSULTANT.
A FOUNDER
WHO LIVED IT.

I scaled a startup from 4 to nearly 40 people. Built every department. Gave everything. And I burned out completely — face down on my hallway floor, doctor-ordered leave, wondering if I even belonged anymore.

That crisis changed everything. I rebuilt myself and discovered my calling: helping founders build cultures where people actually thrive. Not survive. Not show up and clock out. Thrive.

I've helped organizations earn Canada's Top 100 and Globe & Mail Top 100 recognition. I know what award-winning culture looks like — and I know the dysfunction that precedes it.

This is founder-to-founder. No HR memo energy. Just real talk and results.

Background & Credentials

20+ years in tech startups — sales, ops, HR, and leadership roles
Scaled companies from 4 to 40+ employees
Helped achieve Great Place to Work recognition
Globe & Mail Top 100 Employer culture architect
Jay Shetty Certified Coach (Holistic Life Coaching)
Creator of the proprietary VALVE Framework
Bilingual delivery — English and French
Common Questions

STRAIGHT ANSWERS.

You'll receive a confirmation email with your receipt and a direct link to book your onboarding call on Bradley's calendar. You pick the time that works for you. Once that call is booked, the diagnostic officially begins — we scope everything, identify who gets interviewed, and get your employee survey link ready to deploy within days.
Leadership team members each commit to a single 60-minute interview. Employees complete the anonymous survey in 15–20 minutes. You'll invest time in the onboarding call and the final 90-minute presentation. Beyond that, I do the work. Most CEOs tell me this is the least disruptive thing they've done that's had the most impact.
The survey is fully anonymous — no names, no traceable data, no way to identify who said what. In my experience, when people trust that anonymity is real, they are remarkably honest. The leadership interviews are confidential as well — I synthesize themes without attributing specific comments to specific people. You get the truth. That's the whole point.
Not at all — this is complementary. Think of it this way: your HR person is the contractor who builds what's designed. I'm the architect who designs the blueprint. Most HR teams are operationally excellent but don't have an external perspective, a proprietary diagnostic framework, or the ability to challenge leadership with the authority of someone who has no internal politics to navigate. We make your HR person more effective.
Because most culture work fails for three reasons: it diagnoses without implementation support, it lacks leadership buy-in from the start, or it uses generic frameworks that don't account for your specific context. This diagnostic is the foundation for implementation — not a report that sits on a shelf. The roadmap is built to be acted on, and the handover presentation is designed to get your leadership team bought in before you even start. If you want to continue working together after the diagnostic, we can — but even without that, you leave with a clear, specific, actionable plan.
The diagnostic is designed for companies in the 20–80 employee range, though it's been applied effectively below and above that. If you're under 20 people, the VALVE Intensive ($750) might be a better starting point — it's a 90-minute 1:1 session that gives you the same framework clarity without the org-wide data collection. If you're above 80 people, reach out directly and we'll scope accordingly.
We can discuss that during the handover presentation once we've both seen the findings and determined if continuing makes sense. The diagnostic stands fully on its own — there is no obligation to continue. But if the roadmap reveals opportunities that make a 90-day pilot or full transformation the obvious move, we'll talk through it then, not before.
Ready to Build

STOP GUESSING.
START KNOWING.

$17,700 in deliverables. $100K+ in opportunities identified. Your entire leadership team aligned on exactly what to fix first — in 2 to 3 weeks.

Leadership Alignment Diagnostic

Complete culture X-ray — 2 to 3 week turnaround

Everything Included

Anonymous employee engagement survey
Leadership interviews (60 min each)
Full VALVE Framework scorecard
20–30 page gap mapping report
90-day positive ROI roadmap
90-minute executive handover presentation
🎁 ELEVATES Method Workbook ($197 value) — free
Total value: $17,700 $5,000
3.5× value before ROI
Book the Diagnostic — $5,000 →

🔒 Secure checkout  ·  Onboarding call booking link sent immediately after purchase